Jisu Huh,: search on Z-Library

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1

Perceived Effects of Direct-to-Consumer (DTC) Prescription Drug Advertising on Self and Others: A Third-Person Effect Study of Older Consumers

DeLorme, Denise E., Huh, Jisu, Reid, Leonard N.

Journal:

Journal of Advertising

Year:

2006

Language:

english

File:

PDF, 240 KB

english, 2006

2

The Influence of Sender Trust and Advertiser Trust on Multistage Effects of Viral Advertising

Cho, Soyoen, Huh, Jisu, Faber, Ronald J.

Journal:

Journal of Advertising

Year:

2014

Language:

english

File:

PDF, 281 KB

english, 2014

3

Comment: Advertising Won't Die, But Defining It Will Continue to be Challenging

Journal:

Journal of Advertising

Year:

2016

Language:

english

File:

PDF, 257 KB

english, 2016

4

Perceived Relevance and Privacy Concern Regarding Online Behavioral Advertising (OBA) and Their Role in Consumer Responses

Kim, Hyejin, Huh, Jisu

Journal:

Journal of Current Issues & Research in Advertising

Year:

2017

Language:

english

File:

PDF, 577 KB

english, 2017

5

Parental mediation of teenagers' video game playing: Antecedents and consequences

Wonsun Shin,, Jisu Huh,

Journal:

New Media & Society

Year:

2011

Language:

english

File:

PDF, 308 KB

english, 2011

6

Presumed Influence of Direct-to-Consumer (DTC) Prescription Drug Advertising on Patients: The Physician's Perspective

Huh, Jisu, Langteau, Rita

Journal:

Journal of Advertising

Year:

2007

Language:

english

File:

PDF, 243 KB

english, 2007

7

Do Consumers Avoid Watching Over-the-Counter Drug Advertisements?

Huh, Jisu, Delorme, Denise E., Reid, Leonard N.

Journal:

Journal of Advertising Research

Year:

2015

Language:

english

File:

PDF, 343 KB

english, 2015

8

Perceived Effects of Direct-to-Consumer (DTC) Prescription Drug Advertising on Self and Others: A Third-Person Effect Study of Older Consumers

Denise E. DeLorme, Jisu Huh and Leonard N. Reid

Journal:

Journal of Advertising

Year:

2006

Language:

english

File:

PDF, 2.78 MB

english, 2006

9

You reap where you sow: a trust-based approach to initial seeding for viral advertising

Huh, Jisu, Kim, Hyejin, Rath, Bhavtosh, Lu, Xinyu, Srivastava, Jaideep

Journal:

International Journal of Advertising

Year:

2020

Language:

english

File:

PDF, 1.98 MB

english, 2020

10

Multinational corporate website strategies and influencing factors: A comparison of US and Korean corporate websites

Shin, Wonsun, Huh, Jisu

Journal:

Journal of Marketing Communications

Year:

2009

Language:

english

File:

PDF, 183 KB

english, 2009

11

Presentation Matters: Comparison of Cognitive Effects of DTC Prescription Drug Advergames, Websites, and Print Ads

Huh, Jisu, Suzuki-Lambrecht, Yoshikazu, Lueck, Jennifer, Gross, Michelle

Journal:

Journal of Advertising

Year:

2015

Language:

english

File:

PDF, 349 KB

english, 2015

12

Development of Trust Scores in Social Media (TSM) Algorithm and Application to Advertising Practice and Research

Roy, Atanu, Huh, Jisu, Pfeuffer, Alexander, Srivastava, Jaideep

Journal:

Journal of Advertising

Year:

2017

Language:

english

File:

PDF, 810 KB

english, 2017

13

Perceived Third-Person Effects and Consumer Attitudes on Prevetting and Banning DTC Advertising

HUH JISU, DENISE E. DELORME, LEONARD N. REID

Journal:

Journal of Consumer Affairs

Year:

2006

Language:

english

File:

PDF, 124 KB

english, 2006

14

Do Consumers Believe Advertising is Negatively Affected When Placed near News Perceived as Biased?

Huh, Jisu, Reid, Leonard N.

Journal:

Journal of Current Issues & Research in Advertising

Year:

2007

Language:

english

File:

PDF, 1.15 MB

english, 2007

15

Dietary supplement advertising in the US: a review and research agenda

DeLorme, Denise E., Huh, Jisu, Reid, Leonard N., An, Soontae

Journal:

International Journal of Advertising

Year:

2012

Language:

english

File:

PDF, 342 KB

english, 2012

16

Developmental antecedents to children's responses to online advertising

Shin, Wonsun, Huh, Jisu, Faber, Ronald J.

Journal:

International Journal of Advertising

Year:

2012

Language:

english

File:

PDF, 323 KB

english, 2012

17

Website trust evaluation as cognitive information processing and the moderating role of situational involvement and e-commerce knowledge

Lee, Chunsik, Huh, Jisu

Journal:

International Journal of Internet Marketing and Advertising

Year:

2010

Language:

english

File:

PDF, 285 KB

english, 2010

18

Do Korean-Americans View Drug Advertisements Differently Than Non-Hispanic White Americans?

Huh, Jisu, Delorme, Denise E., Reid, Leonard N., Kim, Junga

Journal:

Journal of Advertising Research

Year:

2014

Language:

english

File:

PDF, 208 KB

english, 2014

19

Advancing Computational Advertising: Conceptualization of the Field and Future Directions

Huh, Jisu, Malthouse, Edward C.

Journal:

Journal of Advertising

Year:

2020

File:

PDF, 1.13 MB

2020

20

Effects of endorser type and testimonials in direct-to-consumer prescription drug advertising (DTCA)

Rollins, Brent, Huh, Jisu, Bhutada, Nilesh, Perri, Matthew

Journal:

International Journal of Pharmaceutical and Healthcare Marketing

Year:

2020

File:

PDF, 944 KB

2020

21

Cues of credibility and price performance of life insurance comparison Web sites

Robert N. Mayer, Jisu Huh, Brenda J. Cude

Journal:

Journal of Consumer Affairs

Year:

2005

Language:

english

File:

PDF, 112 KB

english, 2005

22

Content analysis of corporate blogs as a relationship management tool

Cho, Soyoen, Huh, Jisu

Journal:

Corporate Communications An International Journal

Year:

2010

Language:

english

File:

PDF, 128 KB

english, 2010

23

Age Differences in How Consumers Behave Following Exposure to DTC Advertising

DeLorme, Denise E., Huh, Jisu, Reid, Leonard N.

Journal:

Health Communication

Year:

2006

Language:

english

File:

PDF, 162 KB

english, 2006

24

Evaluation, Use, and Usefulness of Prescription Drug Information Sources Among Anglo and Hispanic Americans

DeLorme, Denise E., Huh, Jisu, Reid, Leonard N.

Journal:

Journal of Health Communication

Year:

2010

Language:

english

File:

PDF, 154 KB

english, 2010

25

[IEEE 2016 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining (ASONAM) - San Francisco, CA, USA (2016.8.18-2016.8.21)] 2016 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining (ASONAM) - Trustingness & trustworthiness: A pair of complementary trust measures in a social network

Roy, Atanu, Sarkar, Chandrima, Srivastava, Jaideep, Huh, Jisu

Year:

2016

Language:

english

File:

PDF, 799 KB

english, 2016

26

Scepticism towards DTC advertising

Huh, Jisu, DeLorme, Denise E., Reid, Leonard N.

Journal:

International Journal of Advertising

Year:

2012

Language:

english

File:

PDF, 358 KB

english, 2012

27

Macro and Exogenous Factors in Computational Advertising: Key Issues and New Research Directions

Helberger, Natali, Huh, Jisu, Milne, George, Strycharz, Joanna, Sundaram, Hari

Journal:

Journal of Advertising

Year:

2020

File:

PDF, 1.66 MB

2020

28

The Effect of Sponsorship Disclosure in YouTube Product Reviews

Pfeuffer, Alexander, Lu, Xinyu, Zhang, Yiran, Huh, Jisu

Journal:

Journal of Current Issues & Research in Advertising

Year:

2020

File:

PDF, 1.76 MB

2020

29

“Others are influenced, but not me”: Older adults' perceptions of DTC prescription drug advertising effects

Denise E. DeLorme, Jisu Huh, Leonard N. Reid

Journal:

Journal of Aging Studies

Year:

2007

Language:

english

File:

PDF, 242 KB

english, 2007

30

Effects of anthropomorphic images and narration styles in promotional messages for generic prescription drugs

Jagannath M. Muzumdar, Jon C. Schommer, Ronald S. Hadsall, Jisu Huh

Journal:

Research in Social and Administrative Pharmacy

Year:

2013

Language:

english

File:

PDF, 1.13 MB

english, 2013

31

Tweens' Online Privacy Risks and the Role of Parental Mediation

Shin, Wonsun, Huh, Jisu, Faber, Ronald J.

Journal:

Journal of Broadcasting & Electronic Media

Year:

2012

Language:

english

File:

PDF, 233 KB

english, 2012

32

Korean Americans' Prescription Drug Information Seeking and Evaluation and Use of Different Information Sources

Huh, Jisu, DeLorme, Denise E., Reid, Leonard N., Kim, Junga

Journal:

Journal of Health Communication

Year:

2013

Language:

english

File:

PDF, 205 KB

english, 2013

33

Source Selection in Prescription Drug Information Seeking and Influencing Factors: Applying the Comprehensive Model of Information Seeking in an American Context

DeLorme, Denise E., Huh, Jisu, Reid, Leonard N.

Journal:

Journal of Health Communication

Year:

2011

Language:

english

File:

PDF, 375 KB

english, 2011

34

Factors Affecting Trust in On-line Prescription Drug Information and Impact of Trust on Behavior Following Exposure to DTC Advertising

Huh, Jisu, DeLorme, Denise E., Reid, Leonard N.

Journal:

Journal of Health Communication

Year:

2005

Language:

english

File:

PDF, 154 KB

english, 2005

35

Seniors' Uncertainty Management of Direct-to-Consumer Prescription Drug Advertising Usefulness

DeLorme, Denise E., Huh, Jisu

Journal:

Health Communication

Year:

2009

Language:

english

File:

PDF, 119 KB

english, 2009

36

Direct-to-Consumer Advertising Skepticism and the Use and Perceived Usefulness of Prescription Drug Information Sources

DeLorme, Denise E., Huh, Jisu, Reid, Leonard N.

Journal:

Health Marketing Quarterly

Year:

2009

Language:

english

File:

PDF, 158 KB

english, 2009

37

Is the Information “Fair and Balanced” in Direct-to-Consumer Prescription Drug Websites?

HUH, JISU, CUDE, BRENDA J.

Journal:

Journal of Health Communication

Year:

2004

Language:

english

File:

PDF, 126 KB

english, 2004

38

Media Credibility and Informativeness of Direct-to-Consumer Prescription Drug Advertising

Huh, Jisu, Delorme, Denise E., Reid, Leonard N.

Journal:

Health Marketing Quarterly

Year:

2004

Language:

english

File:

PDF, 692 KB

english, 2004

39

Trust in Prescription Drug Brand Websites: Website Trust Cues, Attitude Toward the Website, and Behavioral Intentions

Huh, Jisu, Shin, Wonsun

Journal:

Journal of Health Communication

Year:

2014

Language:

english

File:

PDF, 157 KB

english, 2014

40

A Model of Consumer Response to Over-the-Counter Drug Advertising: Antecedents and Influencing Factors

Huh, Jisu, Delorme, Denise E., Reid, Leonard N.

Journal:

Journal of Health Communication

Year:

2015

Language:

english

File:

PDF, 686 KB

english, 2015

41

Consumer responses to pharmaceutical-company-sponsored disease information websites and DTC branded websites

Huh, Jisu, Shin, Wonsun

Journal:

International Journal of Pharmaceutical and Healthcare Marketing

Year:

2015

Language:

english

File:

PDF, 201 KB

english, 2015

42

The state of public research on over‐the‐counter drug advertising

DeLorme, Denise E., Huh, Jisu, Reid, Leonard N., An, Soontae

Journal:

International Journal of Pharmaceutical and Healthcare Marketing

Year:

2010

Language:

english

File:

PDF, 263 KB

english, 2010

43

Perioperative Approach to Anticoagulants and Hematologic Disorders

Kim, Jisu, Huh, Richard, Jaffer, Amir K.

Journal:

Anesthesiology Clinics

Year:

2016

Language:

english

File:

PDF, 392 KB

english, 2016

44

Seniors' perceptions of prescription drug information sources

DeLorme, Denise E., Huh, Jisu, Reid, Leonard N.

Journal:

International Journal of Pharmaceutical and Healthcare Marketing

Year:

2007

Language:

english

File:

PDF, 119 KB

english, 2007

45

Annual Enrollment Report Number of Students Studying Journalism and Mass Communication at All-Time High

Becker, Lee B., Vlad, Tudor, Huh, Jisu, Prine, Joelle

Journal:

Journalism & Mass Communication Educator

Year:

2001

Language:

english

File:

PDF, 6.64 MB

english, 2001

46

Does Health Information in Mass Media Help or Hurt Patients? Investigation of Potential Negative Influence of Mass Media Health Information on Patients’ Beliefs and Medication Regimen Adherence

Im, Heewon, Huh, Jisu

Journal:

Journal of Health Communication

Year:

2017

Language:

english

File:

PDF, 430 KB

english, 2017

47

Redundancy Gain Effects in Incidental Exposure to Multiple Ads on the Internet

Huang, Sangruo, Huh, Jisu

Journal:

Journal of Current Issues & Research in Advertising

Year:

2017

Language:

english

File:

PDF, 718 KB

english, 2017

48

Characterization of anti-factor VIII antibody in a patient with acquired hemophilia A

Oh, Jisu, Lim, Yeongmin, Jang, Moon Ju, Huh, Ji Young, Shima, Midori, Oh, Doyeun

Journal:

Year:

2013

Language:

english

File:

PDF, 1.27 MB

english, 2013

49

Somatic Mutation of HLA-DRB1*04:03 in a Patient with Myelodysplastic Syndrome at Diagnosis

Park, Sholhui, Jeong, Tae Dong, Mun, Yeung Chul, Seo, Dongchun, Im, Jisu, Huh, Jungwon

Journal:

Year:

2019

Language:

english

File:

PDF, 1.73 MB

english, 2019

50

Prognostic utility of ADAMTS13 activity for the atypical hemolytic uremic syndrome (aHUS) and comparison of complement serology between aHUS and thrombotic thrombocytopenic purpura

Oh, Jisu, Oh, Doyeun, Lee, Seon Ju, Kim, Jeong Oh, Kim, Nam Keun, Chong, So Young, Huh, Ji Young, Baker, Ross I.

Journal:

Year:

2019

Language:

english

File:

PDF, 447 KB

english, 2019

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